Success costs and it never goes on sale!
You can pay the price now and reap the rewards or you can choose the cheaper path, the easier life, the effortless existence and get what you’ve always got. Nothing will change. You won’t reach your goal – unless your goal is mediocrity, but let’s face it, who gets up in the morning wanting just to be mediocre, average, middle of the road.
It’s just like going shopping (pre-internet). You make your list of what you want. You figure out what you have to do and where you need to go to find it. Then you actually get off your backside and go get it.
Once you’ve found it, you have to pay for it. You actually have to put your hand in your pocket and part with some hard earned cash. You have to decide whether what you’re buying is worth it. You have to choose to spend the money or not.
“Don’t be afraid to give up the good to go for the great.”John D. Rockefeller
Success is no different. You decide what you want and if you really want it, you have to pay for it with time, effort, pain and emotion. You have to do the hard work or choose not to.
You have to sacrifice something. You can sacrifice comfort and ease now for success later. You can sacrifice future success for comfort and ease now.
It’s your choice. What are you going to choose?